What is the value of social media to your business? Big business, small business, new, and well established. No matter the size of your business or how long you’ve been around times are changing and social media has a larger presence now than ever. Millennial consumers shop online, they read reviews, and if they cannot find your twitter handle or instagram account you simply don’t exist in most cases. How do I know? I’m a “millennial” and statistics don’t lie. Word of mouth is great and having fantastic reputation within you community is essential, but those alone cannot and will not build your business. The reality is that in today's market less and less people are watching TV and listening to radio ads, so how can you reach them? It’s time to get social and up your game!