one size
does not fit all
fractional marketing, and integrated consulting expertise tailored to accelerate your business's growth needs.
I offer well-rounded expertise, enhanced skills, support, and diverse qualifications to your team, helping you and your team meet your growth goals.
My role is to offer insight and expertise to help your company attract new customers, reach new markets, and build brand recognition.
marketing
Together we can build a strong overall marketing strategy or plan that sets up your business for growth. I can help you develop a structure and system to grow from.
Let's develop your:
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Marketing and brand strategy
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Newsletter, blog + email writing strategy
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Website
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Marketing plan
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Social Media Consulting
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AI Strategy
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or filling experience gaps
effectiveness
Whether using small changes in execution, tweaking the communications, or revamping the user experience, all of these can greatly impact our consumers' behaviour.
We incorporate subtle yet effective behavioural insights to create more effective campaigns, guide your customers toward the desired actions and create real design solutions.
solutions
What level of service does your business need? I work with a variety of companies, helping them bridge the gap:
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Fractional CMO
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Consultation
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Strategic Advisor
Arrangements can be 1 hour to contract terms, depending on what you need.
Contact me:
403 560 6554
“It is better to have the philosophy of thinking more than your competitors than spending more than them”.
- David Ogilvy
As a fractional CMO for an internationally based company I was able to help them save over 50% of their contractor spend while increasing their visibility and effectiveness!
YOUR PROJECT + GOALS
How it all works together:
Marketing:
Foundations
Often we forget the foundations or we don't realize we are missing some of the foundational items (consistency, messaging, setup, systems etc) we start here
Strategy + Design
Once the foundation is set we can focus on building a strategy and design that enhances visibility, memorability and resonates with our target customer.
Insights +
Commnication
We use behavioural, industry trends and insights along with 25+ years of experience to create more effective communication and content strategies.
Technology:
SEO+AI
We've always got an eye on the future so we design for it using the latest in technology and understanding to integrate what makes sense.
let's grow your business!
I am a multi-versatile marketing and design specialist with an uncanny curiosity for how and why we think the way we do. I bring over 25 years of marketing experience for large and small, local and worldwide businesses.
I have fuelled my knowledge at schools like Wharton, Harvard, University of London and The University of the Arts.
I would welcome the chance to work with you.
